Kodak jumps over 70 after announcing its new cryptocurrency KODK

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Shares of Kodak spiked after the photo company announced it would launch its own form of blockchain technology dubbed "KodakCoin."

Kodak's stock is up 66.91 at 11.40 in pre-market trading on Wednesday. Shares soared as much as 136 on Tuesday, the day the news was initially announced.

In partnership with WENN Digital, the new digital currency is intended to help photographers with image rights management.

Several companies from iced tea to poker to cannabis have pivoted to blockchain and watched their shares skyrocket.

The photo company's stock is up 117.46 this year.

To view Kodak's stock price, click here.

To read about companies you wouldn't expect to jump on the blockchain bandwagon, but have, click here.

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