I absolutely love this gorgeous new smartwatch from Skagen except it's missing one major feature every smartwatch should have in 2018

Get the Full StoryAvery Hartmans Business Insider

I was prepared to love the Skagen Falster smartwatch.

When I first saw the watch at CES the tech industry trade show in Las Vegas last month it blew me away. The watch was easily the best-looking wearable I saw there, and certainly the best-looking smartwatch I've seen in months.

The Falster watch features activity tracking, customizable watch faces, and voice commands powered by Google Assistant. Skagen has made hybrid watches in the past, but the Falster is the brand's first true smartwatch. It starts at 275 and is available now.

I tested out the Falster watch over the course of a few weeks. While I quickly fell in love with its gorgeous design, I found one surprising shortcoming. Skagen is a Danish-inspired watch brand owned by Fossil Group, which also makes Michael Kors- and Kate Spade-branded watches.

Avery Hartmans Business Insider

Skagen has set itself apart from other brands by making chic, minimalist watches. Their watches are mostly rendered in neutral leathers and gold, rose gold, and silver metallics with mother of pearl and marble faces.

Avery Hartmans Business Insider

In short, Skagen's watches are historically stunning, and the Falster is no different. It comes in black, silver, and rose gold, with either steel or leather bands.

Avery Hartmans Business Insider

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